NKY International Trade & Affairs – Trademark Basics: What Your Small Business Should Know Now, Not Later
September 17 @ 8:30 am - 10:30 am| $20
Tuesday, September 17, 2019 8:30 AM – 10:30 AM EST
Northern Kentucky Chamber Of Commerce
300 Buttermilk Pike Suite 330
Ft. Mitchell, KY 41017
-How trademarks, copyrights, patents, domain names, and business name registrations all differ.
-Why any new business should select a trademark that will be both federally registrable and legally protectable, highlighting factors critical when choosing a mark.
-The importance of doing a complete search and whether to use an attorney.
-What to do if another trademark owner sends a “cease-and-desist” letter.
-How to apply to seek federal registration and the role of the USPTO.
-How to avoid “scams” perpetrated by companies that request fees for services not required by the USPTO.
-What happens after registration
The Presenter will be Craig Morris. Mr. Morris works within the Office of the Commissioner for Trademarks in the United States Patent and Trademark Office (USPTO), Alexandria, Virginia. Currently, he is the Managing Attorney for Trademark Educational Outreach, spearheading the effort for increased USPTO educational activities in the area of trademark fundamentals. Formerly he served as the Managing Attorney for the Trademark Electronic Application System, focusing on making the Trademark Operation a total government environment.